CRAIG CONLEY (Prof. Oddfellow) is recognized by Encarta as “America’s most creative and diligent scholar of letters, words and punctuation.” He has been called a “language fanatic” by Page Six gossip columnist Cindy Adams, a “cult hero” by Publisher’s Weekly, a “monk for the modern age” by George Parker, and “a true Renaissance man of the modern era, diving headfirst into comprehensive, open-minded study of realms obscured or merely obscure” by Clint Marsh. An eccentric scholar, Conley’s ideas are often decades ahead of their time. He invented the concept of the “virtual pet” in 1980, fifteen years before the debut of the popular “Tamagotchi” in Japan. His virtual pet, actually a rare flower, still thrives and has reached an incomprehensible size. Conley’s website is OneLetterWords.com.
"To 'spell' a word, we have to cast a spell or charm over it, to bring the letters into place so as to compel its meaning to appear, or cast a magic spell over the word, or bring together the letters which are potent to dissplve or unravel speech." From Symbolic Mythology and Translation of a Lost and Forgotten Language by John Martin Woolsey, 1917. Very much of interest: The Young Wizard's Hexopedia.