A great explorer crossed a vast ocean and arrived at a jungle island inhabited by highly intelligent parrots.  They could speak and learn new words, though of course what they could conceive was limited by their experience of the world.  Intrigued yet skeptical, they gathered that the explorer was not born of an egg.  (“A miracle!” some muttered.  “Impossible!” others whispered.)  

He claimed to have come from beyond the horizon (another unbelievable idea, but the parrots, being a civilized people, indulged him politely; as was obvious, the coastline of their island demarcated the entire world).  

The explorer was struck by the beauty of the wild sunflowers that provided sustenance to his parrot friends.  He longed to tell them of the elaborate feasts he had experienced at the banquet tables of kings.  Weirdly, the first exotic food that popped into his head was an old fashioned Tomato Aspic—a Bloody Mary cocktail made of jello, with green olives suspended throughout.  How to describe a jello mold to creatures who knew only sunflowers?  Or vodka?  Or green olives?  Much less the why of such a creation!  All the explorer could say was, “I have eaten the no-sunflower.”  

He longed to describe the exotic places he had seen—mountain peaks, valleys, deserts, prairies, tundras.  All he could say was, “I have been to the no-jungle.”  

What of the colors he had witnessed on his travels?  The parrots knew the beauty of sunflower yellow, sky blue, feather red, and rainforest green, but there the palette ended.  He tried to communicate the spectrum he knew: “Cerise, cerulean, chartreuse, virvidian, vermilion, umber, ocher.”  (One parrot whispered, “He’s babbling!  He’s chanting nonsense!”  Another said, “No-sunflower, no-jungle … he’s a nihilist!”)  

Sensing incredulity, the explorer beseeched them, “Can’t you at least try to picture the no-jungle?  Perhaps speaking the names of the no-colors might break you out of your habitual thinking?”  Some did.  

What is the one-word title of this story?

Answer: "Buddhism.". (The answer is in black text on the black background. Highlight it to view.)